Business Builders Club
Business Builders Club

Your starting point.

Before you change anything, record where the business is today. It takes about 4 minutes, and there are no wrong answers.

Further down the line we ask you the same questions again, so you can see what has actually moved, in your own numbers. Be honest, not generous. A rough guess today beats a perfect number you never wrote down.

First, the basics.

Use the email you signed up with, so your answers land in the right place.

Please add your first name and email so we can match your answers to your account.

Who do you help, and what do you do for them?

One or two sentences, in plain English. Example: "I help letting agents fill empty properties faster."

Give us a sentence, rough is fine.
Your numbers today

What does a normal month look like?

A rough average is fine. If you do not track it, take your best guess: not knowing is exactly what the system fixes. These stay between you and the team.

Your numbers today

How many hours a week go on admin and chasing leads?

Replying to enquiries, booking calls, sending follow-ups, updating spreadsheets. A rough number of hours is fine.

Where do your leads live right now?

Inbox, WhatsApp, a spreadsheet, a notes app, your head. List them all.

Even one word helps, for example "WhatsApp".

What's the biggest thing holding the business back right now?

The first thing that comes to mind is usually the right answer. Leads? Time? Follow-up? You?

Tell us the bottleneck, even one word.

What's the number one thing you want to change in the next 12 months?

Get specific. "More leads" is fine. "A pipeline that follows people up so I don't have to" is better. We will come back to this at your next check-in.

This is the one you measure yourself against, don't skip it.
Your scorecard

Now score yourself, 1 to 10.

Six quick questions. 1 means "not at all", 10 means "nailed it". Be honest, not generous. These exact scores come back at every check-in, so this is your baseline.

Score 1 of 6 · Lead generation

How confident are you in a consistent flow of leads?

1 = feast and famine, mostly word of mouth. 10 = predictable leads arriving every week without chasing.

Not confidentVery confident
Tap a number from 1 to 10.
Score 2 of 6 · Sales & follow-up

How confident are you at converting leads and following them up properly?

1 = leads go cold because nobody chases them. 10 = every lead gets followed up until they buy or say no.

Not confidentVery confident
Tap a number from 1 to 10.
Score 3 of 6 · Personal brand

How strong is your personal brand and social media presence?

1 = you barely post and nobody knows you. 10 = people follow you, trust you, and come to you ready to buy.

InvisibleKnown & trusted
Tap a number from 1 to 10.
Score 4 of 6 · Owner independence

If you stepped away for a month, how well would the business run without you?

1 = it stops the moment you stop. 10 = the team and systems keep it moving and you come back to a healthy business.

It stops deadRuns without me
Tap a number from 1 to 10.
Score 5 of 6 · Positioning

How clear are you on where your time is most valuable in the business?

1 = you do a bit of everything and it's a blur. 10 = you know exactly which work only you should do, and you protect that time.

No ideaCrystal clear
Tap a number from 1 to 10.
Score 6 of 6 · Systems & automation

How well does your business run on systems, rather than you doing everything manually?

1 = everything lives in your head, WhatsApp and spreadsheets. 10 = leads, follow-ups and admin run themselves.

Not at allNailed it
Tap a number from 1 to 10.
One last thing

Further down the line, can we ask how it went?

We'd like to hear what changed and, with your permission, share it: a short written review, a video, or a fuller case study. You decide what is shared, and nothing goes public without your sign-off.

Pick one. "No thanks" is completely fine.
✓

That's your starting point set.

Your answers are saved. Here's what happens next:

  • Carry on where you left off. Head back and keep building.
  • Check-ins. We ask the same questions again further down the line, so you can compare where you started with where you are.
  • Your results. If you said yes to sharing, we'll be in touch then. Nothing is shared without your sign-off.